About Us

We started to combine our love of two things: sports and fashion. As every woman knows, it’s almost impossible to discover functional activewear without sacrificing style and femininity. Ever go into a pro shop to shop for women’s golf clothes? Even if they have your size, the clothes are typically not the most fashion forward. Most are very masculine- plain collared shirts with country club logos; unflattering shorts or capris in dull colors. We love the convenience and variety offered by shopping online, but spend a few minutes looking for women’s golf clothing and you will quickly realize that there is not much of a selection. On the few sites out there, it is really hard to get a good feel of the product that you are purchasing. Many just post flat pictures of the clothes, like they would a golf club or a bag of tees, so you cannot get a good understanding of the fit or fabric, let alone if it would actually look flattering on!

We founded Avenue Verde to change this. We wanted to create a shopping experience similar to that of your favorite boutiques. No more massive sporting goods stores, where you can also pick up a batting helmet and a hockey jersey! Believe it or not, there *are* many great golf brands out there that allow women to look chic on and off the links, and Avenue Verde is here to help you discover them.

As the popularity of our brand grew, our customers wanted more from us – specifically in the areas of tennis, fitness, and resort wear apparel – and thus the brand Avenue Verde.

We also have a personal mission to make sure every woman has an fantastic shopping experience here. If you’re not sure about an item, or need help putting together an outfit, do not hesitate to pick up the phone and give us a call. We offer a complimentary personal shopping service to help you select the styles that work best for you. Have a favorite brand or item that we don’t carry? We’d love to hear from you! We’re always interested in discovering new brands that our customers love – give us a call or shoot us an email; we will work with you to find your favorite brand, color, size, or even that cherished shirt from your honeymoon that you can’t find anywhere else.